It's Not What You Say it's the Way You Say it: How to Sell Yourself When it Really Matters

Author(s): Michael Parker

Business and Law

No matter what your speaking challenge is, this inspirational, cleverly illustrated book will ensure you perform with passion, power and persuasion; at your very best. Whether you are chasing a job, planning a pitch, giving a speech at a wedding, presenting to one or one thousand people, you'll discover how to: use the rule of three to win any audience over; prepare so you can be yourself - but better; and embrace the unknown and conquer any fear. Capturing a life time's work in the art of persuasive communication, this powerful book reveals the principles, tools and tricks to help you become a courageous, memorable, stand-out speaker.


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Product Information

Intended to be a constant source of ideas and inspiration, It's Not What You Say It's The Way You Say It has been written and designed to put the fun back into pitches, presentations, interviews, auditions and speeches, revealing how to sell our very best selves when it matters most.

Michael Parker has worked for over twenty years at Saatchi & Saatchi and is one of the UK's most experienced pitch coaches, having taken part in over 1000 pitches. As well as this, Michael has competed as a hurdler in two Olympics, so he knows what it takes to perform under pressure. He now brings this experience to coaching, ranging from the one-to-one interviews to major public speeches:

General Fields

  • : 9780091955250
  • : Ebury Press
  • : Vermilion
  • : December 2014
  • : 180mm X 120mm
  • : United Kingdom
  • : January 2015
  • : books

Special Fields

  • : 160
  • : Michael Parker
  • : Paperback
  • : 658.452